AWR 209: Working with The Media

REGISTER ONLINE: https://ruraltraining.org/course/AWR-209/?id=3447&scheduled=true&utm_medium=email&utm_source=govdelivery

AWR 209 is a DHS/FEMA-certified, 7-hour, tuition-free course designed

to provide rural first responders with the skills and knowledge to quickly

adopt the role of public information officer (PIO) if/when needed and to

communicate with the public through the media. Many rural first

responder organizations do not have a full or part-time PIO on staff.

Therefore, in the event that a first responder is thrust into the role of PIO,

whether it be roadside at the scene of an emergency or detailing

directions to the public in a crisis situation, it is important to understand

how the media works and how to work with the available media outlets.

Topics include (but not limited to):

• Utilizing the media in emergency and public awareness situations

• Working with the media at the scene of an emergency

• Anticipating what news agencies want from the responders

at the scene of an emergency

• Giving interviews that work.

• Writing effective news releases that will be read

Who Should Attend:

• Emergency Management

• Emergency Medical Services

• Fire Service

•

Governmental Administrative/Elected Officials

• Healthcare

• Law Enforcement

• Public Health